Winning isn’t everything. Unless you’re pitching on Gruen Planet.
Representing The White Agency on ABC’s Gruen Planet was such a cool experience.
I was really proud of the ad we made, which works because it’s built around a compelling truth and then executed beautifully.
I lead the ideation, wrote the script, and co-directed the shoot. I also spent way too long deciding which t-shirt to wear.
Mike appears on ABC’s Gruen Planet… and wins (oops, spoiler)
GRUEN PLANET – Inside the Pitch