HammondCare is a trailblazing not-for-profit, specialising in dementia & aged care…. with a huge focus on delivering care that enables older people to continue living in their own homes.
When I joined the HammondCare and became their full-time Head of Creative, TEAM YOU is the first campaign I created.
One of the things that made the project so impactful was our decision to use real carers throughout the campaign.
I partnered with Cadence Media to help me bring the production of the TVC and campaign videos to life. What a great project.
